Gazprombank IM
  • Deliverables
    Branding, Website
To create a corporate style and website for the company GPB Investment Management
We proposed a comprehensive approach to updating GPB IM's positioning. We started with defining a new philosophy, values, and mission of the company. Then, a key concept was conceived - the "vortex of assets", carrying a metaphor of unification, development, and synergy of a variety of assets.
The branding had set the visual vector for creating the GPB IM’s website - minimalist, stylish, and contemporary - reflecting the new principles and new visual code of the company.
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