TITLE
GOAL
IDEA
PHOTOSHOOTING
SITE
RESPONSIVE
RESPONSIVE
INSTAGRAM POSTS
Digital campaign
Polaroid #cometolight
GOAL
To work out a large scale digital campaign to support the «reissue» of Polaroid sunglasses on the Russian market.
IDEA
To create a gorgeous Lookbook with the attraction of popular opinion leaders and to offer the brand audience to join in with it in social networks, it will give the opportunity to win ultrafashionable goggles from the collection of 2017, also to have a chance to act in a video clip with icons.
 
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