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GOAL
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Integrated campaigns
Guardians of the Galaxy-2
GOAL
To create a cross-media advertising campaign with the film “Guardians of the Galaxy-2” to support the communication platform of AlphaStrakhovanie – “Service of future is in the present”.
IDEA
To combine all advertising formats with a single message “On guard for your future”, to creatively rework the audio and visual materials of art pack of the film for the specific services – health, vehicle and travel insurance.

The campaign has been awarded by Disney for the best creative promo.
 
 
 
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