TITLE
GOAL
IDEA
CASE STUDY
Social campaign
Alfa Doomsday
GOAL
To lead AlfaStrakhovanie company to the first position by popularity on the Internet among Russian insurers.





IDEA
By combining the insurance with the actual topic in 2012, the theme of “doomsday”, we came up with a branded “insurance from the End of the World” for all comers.
CASE STUDY
explore
SOLUTION
VIRAL VIDEO
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