TITLE
GOAL
IDEA
CASE STUDY
Social campaign
100 000 Sandwiches
GOAL
To declare about official launch of the brand KFC in Russia on the Internet, increase brand awareness and attract people to the restaurants and to win the loyalty of the audience during the launch.
IDEA
To give away 100,000 free sandwiches to brand friends on Facebook and Vkontakte.
CASE STUDY
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SOLUTION
SOLUTION
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